A Local Team for Your Investing and Insurance Needs
John Brad Ligon
FINANCIAL ADVISOR
Since 2008, Brad Ligon has been dedicated to helping individuals and families in Pontotoc, MS, secure their financial futures. With a deep passion for his work, Brad specializes in wealth and retirement planning, life and health insurance, and guiding his clients through the often-confusing world of Medicare supplement and advantage choices.
Brad's approach is rooted in a commitment to understanding each client's unique needs and goals. Whether you're planning for retirement, seeking the right insurance coverage, or navigating Medicare options, Brad is here to provide personalized guidance every step of the way.
When he's not working with clients, Brad enjoys spending time with his wife, Robbie, and their three children. The Ligon family calls Pontotoc home and worships at West Jackson Street Baptist Church in Tupelo. Brad also enjoys the simple pleasures of life—gardening, playing a round of golf, or curling up with a good book and a cup of coffee.
If you’re seeking guidance on your financial journey, Brad would love to help.
Dani Reeves
INSURANCE SOLUTIONS COORDINATOR
Dani Reeves serves as the Insurance Solutions Coordinator at Covenant Financial Group, where she guides clients through a wide range of insurance solutions tailored to meet both personal and business needs. She performs personalized, needs-based assessments to educate clients on Medicare options, including Supplements, Advantage Plans, and Prescription Drug Plans. In addition, she designs custom insurance packages for business owners, covering group health and employee benefits, as well as providing individual protection products, including life insurance and disability coverage.
Clients value Dani’s consistent follow-through, clear explanations, and the calm confidence she brings to each conversation. Her approach is characterized by precision, empathy, and a strong sense of responsibility, with a focus on ensuring clients feel secure in their coverage choices.
Dani lives in Pontotoc, MS, with her husband, Daniel, and their four children. Their family is actively involved at Green Valley Baptist Church. Outside the office, she enjoys playing the flute, crafting, reading, and couponing pursuits that reflect her creativity and attention to detail. Whether she’s helping a family plan for the future or supporting a business through benefit design, Dani brings the same level of care and commitment to every relationship.
Tana Akers
CLIENT RELATIONS COORDINATOR
Tana Akers serves as the Client Relations Coordinator at Covenant Financial Group, where she brings a warm, service-minded approach to supporting clients and managing office operations. Tana is passionate about making each client feel like family and is committed to serving with excellence and care in every interaction.
A native of Pontotoc, MS, Tana lives with her husband, Jace, and their lively Miniature Australian Shepherd—who can impressively say “I love you.” When she’s not in the office, she enjoys gardening, riding her bay quarter horse Locie, and spending time outdoors. Guided by her faith and love for community, Tana values relationships, integrity, and meaningful service in all she does.
